Ongoing editorial & communications leadership
Set and shepherd your long-term strategy with the help of a fractional head of editorial content or internal comms who knows how to make dreams a reality:
Envision
Through conversations with your people, deep dives into your strategy docs (perhaps the ones we've crafted together), and independent market research, I'll immerse myself in your vision to ensure our every step tracks toward your shining North Star.
Activate
Together, we'll crystallize your signature storytelling style, set up smart systems and easeful workflows, and share rich learnings across your organization to build a culture, operation, and end product worthy of your mission.
Radiate
Drawing on my years of cross-functional project and program management, I'll help your leaders foster alignment and capabilities to make a whole lot of impact that reverberates long after we've parted ways.
Results
Served as editor-in-chief for a publisher's most lucrative digital membership and aligned products, including journals, books, webinars, and an annual conference. Led editorial efforts for award-winning site redesigns, industry analyses, lead generation campaigns, and more.
Editorial
Crafted multichannel comms strategies and assets for McKinsey & Company audiences ranging from partners and external experts to the firm’s more than 40,000 members globally, including written communications and talking points for the chief learning officer and other C-suite executives.
Comms
Led strategic development of inaugural digital content, learning, and community offerings for Fortune's membership of next-gen leaders.
Content
Fractional services
I'll help your small or mid-sized purpose-driven organization stand up, scale, or sustain your storytelling strategy as the part-time leader of your publication or content operation.
Limited availability; requires commitment of 3+ months
Head of Editorial Content |
Executive or Managing Editor​
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Does your media or membership organization need a hand with your flagship publication? Or is your business or nonprofit looking to transform your content marketing outfit into a trusted source of brand journalism?
I'll lead your editorial offerings and/or operations from concept onward, drawing on my 10+ years of delivering award-winning content strategy.
Depending on your needs, services may include:
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Launching and managing special projects, content pillars, and products, such as style guides, newsletters, hosted conversations, awards, research programs, or other offerings we've ideated in a strategy engagement.
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Developing and top editing stories and other signature content.
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Staffing newsrooms, assigning stories, and managing editorial systems and processes.​
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Collaborating with creative, partnership, marketing, and other teams on content and business development strategy.
Head of Internal
Communications​
Want to cultivate a culture where your people feel informed, inspired, and empowered to live your values and advance your mission?
I'll help you embed messages that move your community, calling on the expertise I've honed through years of researching, developing, and leading communications strategies that truly connect.
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Depending on your needs, services may include:
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Developing and implementing a communications plan, complete with templates for signature assets.
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Building in-house and/or contracted communications capabilities.
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Leading tentpole campaigns, initiatives, and related calendars.
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Doing hands-on writing and editing for high-impact pieces.
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Collaborating with people, external marketing and communications, and other key teams on cross-functional strategy.
“Delaney is a fantastic writer and has a natural gift for product development. She started our enterprise membership program, and, under her watch, the product line quickly became one of our fastest-growing revenue streams. She’s action- and detail-oriented, a strategic thinker, and a masterful collaborator. On top of it all, she’s humble, funny, and kind. We truly are a better place because of her, and I’d recommend her services to anyone looking to advance their membership or content strategy.”
Elizabeth Petersen
Chief Content Officer, BVR
Former President, HCPro